It’s no surprise that more companies are paying attention to their impact on their environment. However, some stand out by going beyond reducing their carbon footprints, to cultivating socially conscious corporate cultures in which making a positive impact is as important as making a profit.
Humanscale, a leader in the design and manufacture of high-performance ergonomic office products, demonstrates how one company’s leadership can set the example.
When it comes to environmental impact, “‘less bad’ is not good enough,” says Humanscale’s founder and CEO, Bob King.
“We took a look at our manufacturing and operational activities to understand our key impacts: energy, water, emissions, resource depletion, wildlife preservation, social responsibility and healthy materials,” says King.
“In each area, we consider what it would take to go beyond sustainability to making a truly positive impact on the world around us. If a company can make a positive impact in all of these ways, it will be acting like a tree,” he explains.
“While trees aim to grow, they’re self-sustaining and they replenish the environment. If we want to live at peace with the planet, then our factories must be like trees, our companies like a forest.”